We've shipped the biggest update to the AEO Audit since launch a ground-up rewrite of the engine that powers every audit. This isn't a feature sprinkle. It's new infrastructure, new analysis pipelines, and a modernized UI, all designed to give you deeper, faster, and more actionable AEO insights.
Here's the full changelog.
🏗️ New Architecture: Functional, Modular, and Fast
The entire audit engine has been converted from a class-based architecture to a clean functional design. Every core service crawling, analysis, scoring, competitive intelligence is now composed of focused, composable functions instead of monolithic classes.
Why this matters to you: A modular architecture means faster iteration on our end and more reliable audits on yours. Bugs are isolated, updates ship faster, and the system is significantly easier to extend.
What changed
- Core audit orchestration completely rewritten with a new
executeAudit pipeline that coordinates all analysis phases
- Real-time progress tracking with accurate time estimates and stage-by-stage updates as your audit runs
- Parallel processing across crawling, analysis, and scoring phases audits now process multiple pages simultaneously instead of sequentially
- Batch processing for efficiently handling large sites with many pages
🔍 Smarter Site Crawling and Content Extraction
The crawling layer has been rebuilt on the latest web scraping infrastructure.
What's new
- Enhanced content extraction with support for multiple content formats markdown, HTML, and structured data are now all captured in a single pass
- Deep page structure analysis that extracts headings, links, images, and structured data elements automatically
- Rich metadata extraction including OpenGraph tags, Twitter Cards, and JSON-LD structured data
- Performance metrics collection during crawling we now capture page speed data as part of the crawl itself
- Database persistence for every crawled page all page data is stored and retrievable, enabling historical comparison and trend analysis
🧠 Upgraded AI-Powered Analysis
The AI analysis engine has been modernized with the latest generation of large language models and a new structured analysis pipeline.
What's new
- AI readiness assessment a dedicated analysis that evaluates how well your content is positioned for AI search engines to understand, extract, and cite
- Content quality evaluation with comprehensive metrics covering depth, accuracy, expertise signals, and original data
- Natural language quality scoring that evaluates conversational tone critical as AI search engines increasingly favor content that reads naturally
- Semantic structure analysis purpose-built for AI search optimization
- Factual accuracy and citation-worthiness evaluation understanding whether AI models would trust and cite your content
- SWOT analysis generation with AI-powered strategic recommendations for your brand's positioning
⚙️ Enhanced Technical Analysis
The technical analyzer now runs with parallel processing and intelligent caching.
What's new
- Parallel page analysis with configurable batch sizes large sites are analyzed significantly faster
- In-memory caching for expensive technical operations within a session, eliminating redundant computations
- Page speed assessment using industry-standard performance metrics
- Structured data validation for Schema.org markup ensuring your technical implementation supports AI discoverability
- Comprehensive error handling so a single page failure doesn't derail your entire audit
🎯 Smarter Scoring Engine
The scoring engine has been rebuilt with weighted algorithms that reflect the real-world importance of different AEO signals.
What's new
- Weighted scoring algorithms calibrated to reflect what actually influences AI search citation
- Detailed score breakdowns by category understand exactly where you're strong and where you need work
- Page-level scoring with individual page analysis, not just aggregate site scores
- Trend analysis for tracking score improvements over time across audits
- Impact assessment for recommendations with effort estimation know which fixes give you the biggest return for the least work
- Prioritized, actionable recommendations ranked by impact-to-effort ratio
🖥️ Modernized Dashboard and UI
The entire audit dashboard has been refreshed to surface the deeper data the new engine produces.
What's new
- Comprehensive score visualizations with detailed breakdowns and visual indicators
- Detailed page-level analysis views drill into individual pages to see exactly what's working and what isn't
- Competitive insights display with intuitive competitor comparison views
- Recommendation prioritization interface with impact and effort indicators for each suggestion
- Real-time progress tracking with stage updates and accurate time estimates during audit execution
- Enhanced audit history showing metrics and trends across your audit runs
- Export functionality for comprehensive audit reports
- Responsive design optimized for mobile and tablet viewing
🛡️ Better Error Handling
A new structured error system provides clear, actionable error messages and intelligent retry logic.
What's new
- Typed error system with specific error categories for every service crawling errors, analysis errors, and scoring errors are all classified and handled appropriately
- Retryable error detection the system automatically identifies which failures are transient and can be retried
- Graceful degradation if one analysis phase encounters an issue, the rest of your audit continues
📦 Database Infrastructure
A new persistence layer ensures your audit data is stored, queryable, and available for historical analysis.
What's new
- New
crawled_pages table with comprehensive schema for storing page-level data
- Efficient batch operations for saving crawled pages and analysis results
- Indexed queries for fast retrieval of audit history and page data
What's Next
This engine rebuild is the foundation for everything we're shipping next. With a modular, functional architecture and comprehensive data persistence, we're now able to move faster on:
- Advanced retry mechanisms with exponential backoff and circuit breaker patterns
- Comprehensive logging and monitoring for production observability
- Performance benchmarking and continuous optimization
- Full end-to-end test coverage across all analysis pipelines
We're excited about this release and what it unlocks. If you run an audit today, you'll immediately benefit from faster processing, deeper analysis, and more actionable recommendations.
Questions or feedback? Reach out to our team we'd love to hear what you think.